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Surf N Shack
117 Capitola Ave, Capitola, CA 95010
Surf N Shack is all about the cultural relevance of surfing and skating. With a wide collection of clothing andMore accessories, this Hawaiian-style beach shack epitomizes "Surf & Skate Kool Stuff."  Surf N' Shack even modifies skateboards into clocks. Board shorts, hoodies, sweatshirts, t-shirts, hats and beanies are available for men, women and children. The Shack also features a unique collection of one-of-a-kind tiki collectibles, stickers, prints and skim boards. In fact, Surf N' Shack is the only spot in Capitola where customers can discover clothing and accessories from the local company Istyly.
Free to Ride
110 Capitola Ave, Capitola, CA 95010
Before hitting the beach, bring the whole family on over to Free to Ride, a fun, laid-back boutique and surf shop. FreeMore to Ride's storefront represents the culture of Capitola, California and surfing. For men, women, and children, the shop packs in clothing and accessories that's ideal for both warm beach weather and those cool nights when the fog rolls in. But Free to Ride carries plenty of skim boards, boogie boards, and beach toys. Bathing suits and sun lotion are conveniently available too.  Free to Ride is also a great place for an inexpensive beach souvenir. Free to Ride stocks up on everything surfers need to get back out into the water, including wet suits (children sizes too), fins, wax, and a distinct selection of quality surf boards.  Free to Ride is one of the only spots where people can find Source and GP surfboards, which are both made locally in Santa Cruz.
Zizzo's Coffee
3555 Clares St, Capitola, CA 95010
Zizzou's Coffee has a decor to match the rich flavors of the coffee it sells. With a dark surf theme, it can be easy toMore lose hours surfing the Web at Zizzou's. With plenty of food to choose form like: sandwiches, scones, bagels, muffins, wraps, Zizzou's can be a mid day snack shop. However, Zizzou's has a fine selection of coffees that will have you wanting more. If its French or Columbian, chocolate raspberry, blueberry bliss, or coconut cream, Zizzou's wide selection will have something that excite and keep you coming back time and time again. 
Zizzo's Coffee Enterprises
1350 41st Ave Ste 220, Capitola, CA 95010
Zizzo's Coffee has its company office located at this Suite on 41st Avenue. Zizzo's runs a surf coffee house in CapitolaMore and operates under the motto of "Good Friends Great Coffee". The company was recently bought from the original owner by Capitola native Aaron Anderson and his wife Christine.
Vans
1855 41st Ave # G-11, Capitola, CA 95010
This Vans shop in the Capitola Mall sells Vans apparel and shoes. Founded in 1966, the company's shoes seemMore to never go out of style. This store carries the classic and authentic slip-ons, as well as new models. Child and infant sizing is available. Vans supports some big surf tournaments.
PacSun
1855 41st Ave # G-11, Capitola, CA 95010
PacSun, or Pacific Sunwear, is a Southern California-based mega-chain that sells on-trend clothes geared toward the hip,More youth culture. It started as a surf shop in Newport Beach back in 1980, now it has roughly 900 stores nationwide. This store is located in the Capitola Mall on 41st Avenue.
O'Neill Wetsuits Outlet
1149 41st Ave, Capitola, CA 95010
Just next door to O'Neill's surf shop on 41st Avenue, O'Neill Wetsuits Outlet sells primarily last year's models atMore discount prices. The store carries wetsuits of different thicknesses and sizes, and also has booties and a small surfboard selection.