The next generation iPhone is coming out later this week and there are at least six places in Capitola and Soquel, all along 41st Avenue, to buy it.
The Apple website points customers to the following locations:
- AT&T, 1855 41st Ave.
- Radioshack, 1855 41st Ave.
- Target, 1825 41st Ave.
- Verizon Wireless, 1440 41st Ave.
- Best Buy Mobile, 1855 41st Ave.
- Best Buy, 2650 41st Ave.
The smartphone officially goes on sale Sept. 21 at 8 a.m., but all stores may not stock the iPhone 5 immediately.
See if a store near you is selling the phones using this tool on Apple’s website. You can search for both Apple stores and other retailers. Read carefully because not all stores listed carry phones. Make sure to select "iPhone" from the "Products" drop-down menu.
Bay Area representatives for AT&T, Verizon and Sprint have said their stores will open at 8 a.m. Friday to service customers.
AT&T spokesman John Britton said AT&T security would be “beefed up” and stores would be “staffed to the max” to get people through the expected wait as fast and efficiently as possible. He said the demand can be somewhat unpredictable.
“You can never say for sure if there are going to be lines. Some of the launches have had more people waiting than others,” said Britton. “One year they started forming at 3 o’clock in the afternoon the day before.”
He said the largest line he could recall drew 130 people to wait outside a San Francisco store in the Financial District.
Britton also noted that this will be AT&T’s sixth iPhone launch since 2007, when the company initially was the only cell provider to offer the model.
“We've been through this before,” he said. “We’re ready.”
Sprint and Verizon Bay Area representatives did not respond to requests about how their stores were preparing for the sale.
The new iPhone is thinner and lighter than the last two generations, but it is taller to accommodate a bigger screen. Apple says its processing speed is much faster than its predecessors, as well.
The iPhone 5 starts at $649, but the price can come down to as low as $200 with a cellular plan subscription.
iPhone 5 sales could boost economic growth in the U.S. by a third of a percentage point during the fourth quarter, J.P.Morgan anticipates. However, NPR's Planet Money says J.P.Morgan's analysis is faulty, predicting that most who splurge on the new product before the end of the year will likely cut back on other spending, making it a zero-sum game.
Know other stores near Capitola that carry the iPhone? Are you planning to queue up? Is the whole thing over-hyped? Leave a comment below to let us know.